IMS Unison University
BBA Bachelor of Business Administration
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Bachelor of Business Administration (BBA) is a three years full time program designed to set the foundation for the future managers. It equips the students with a range of analytical, strategic, leadership & business skills. During the first two years of the program, the students are given an overview of business strategies, analytical tools, accounting and financial management. In the third year, the students are allowed to choose their areas of specialization, and they are required to do live projects in alliance with industry and under the guidance of their project mentors. The program offers ample choice of dual specialization in the areas such as: Marketing, Finance, HR, International Business & Retail.